“Until recently we were unable to combine sales, revenue and product data within our core banking systems with data collected in the Contact Center. Inforica’s integrated CRM, Contact Center and Interaction Management solution has been instrumental in changing all that. Now, thanks to the stellar work by Inforica, we have begun to use the demographic and revenue data to truly target and service our customers. Inforica has been a true partner in this process and we hope to continue our association on other projects.”
– Humayun Rashid, Head of Consumer Banking, SHB
– Humayun Rashid, Head of Consumer Banking, SHB
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SHB is a joint venture of ABN AMRO, the largest bank in the Netherlands. It offers a wide array of banking products, for personal and business purposes — backed by advanced technological systems for maximum accuracy and efficiency and enhanced customer and information service. The bank prides itself on its state of the art data processing capabilities and has a driving need to remain on the cutting edge of any technology that enhances customer service. |
| Client: | Saudi Hollandi Bank |
| Industry: | Finance |
| Project: | Design and Implementation of CRM Enabled Multimedia Call Centre |
| Services: | Business Process Analysis, Project Management, Design, Implementation, Integration, Support |
| Objective: | Development of CRM enabled, multimedia call centre that would enable SHB to provide excellent service to its top tier clients, while managing both inbound and outbound calling programs. |
| Solution: |
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| Result: | Increased Revenues and Enhanced Customer Service Standards |